McDonalds Longview TX

McDonalds is one of the most globally recognized brands around the world. There are over 32,000 McDonalds in 119 countries serving 47 million customers each day. The story of the golden arches begins in 1940. Two brothers, Richard and Maurice McDonald started a restaurant that focused on a few select items such as hamburgers, french fries, sodas and milkshakes. This enabled them to concentrate on quality and business was booming. They also catered convenience and innovated the Speedee Service System in 1948, which led to the start of the fast food industry. Please scroll down to learn more and get access to your local McDonalds in Longview, TX listed below.

Taco Bell
(903) 758-3316
200 W. Marshall
Longview, TX
 
Starbucks Coffee Company
(903) 663-4583
3073 N Eastman Road
Longview, TX
 
Chili's
(903) 663-2221
2800 Judson Road
Longview, TX
Cuisine Type
Other, American/Family, Mexican/Southwest, Sports Bars/Pubs, vegetarian
Service Type
takeout

Data Provided By:
Starbucks Coffee Company
(903) 663-1780
407 W. Loop 281
Longview, TX
 
Taco Bell
(903) 753-6331
3603 Estes Parkway
Longview, TX
 
Taco Bell
(903) 297-1200
1901 Nw Loop
Longview, TX
 
Taco Bell
(903) 758-1910
2553 Judson Road
Longview, TX
 
Chili's
(903) 663-2221
2800 Judson Rd
Longview, TX
 
Starbucks Coffee Company
(903) 323-5000
3092 N Eastman Rd
Longview, TX
 
Taco Bell
(903) 297-7900
107 East Highway 80
White Oak, TX
 
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McDonalds

Ray Kroc supplied the McDonald brothers with the Multimixer milkshake makers used at their restaurants. When he heard how well the brothers were doing with the Multimixer he decided to meet up with them and acquired the franchising right from them to run McDonald's restaurants. He had huge plans and a vision for McDonalds. He founded the McDonalds Corporation in 1955 in Des Plaines, Illinois and in 1965 the company went public and is now part of the NYSE under MCD. The McDonald’s headquarters office, McDonald’s Plaza is located in Oak Brook, Illinois.

Ray Kroc wanted to build a restaurant system that would be famous for food of consistently high quality and uniform methods of preparation. His passion for quality meant that every single ingredient was tested, tasted and perfected to fit the operating system. He was an extremely smart and aggressive businessman who led McDonald’s worldwide expansion through franchising. Today McDonalds adapts to the local food culture of its host countries.

Ray also inaugurated the Hamburger University at McDonald’s Plaza in Oakbrook, Illinois in 1961. He believed in forming entrepreneurial partnerships with his franchisees and suppliers. His philosophy was based on the simple principle of a 3-legged stool: one leg was McDonald’s, the second, the franchisees, and the third, McDonald’s suppliers. The stool was only as strong as the 3 legs. His suppliers met imposed demands on quality, thus increasing overall quality for everyone else and raising industry standards. Hamburger University was established to train franchisees and interested employees on how to run a successful McDonalds. This training facility has spurred many innovative processes and creative menu options.

McDonalds knows how to be creative. Ronald McDonald, who was trademarked in 1967, is proof. McDonalds extends its creativity through charity. It established the Ronald McDonald House charities, which shelter families of ill children around hospitals. They also have the McDonald’s Care Mobile that provides children in need free medical, dental and educational services. McDonald’s Corporation encourages its franchisees to get involved in local charities and youth sports sponsorships because caring is sharing.


The environment is very important as well. McDonalds has been an industry leader when it comes to decreasing packaging requirements that help the environment. McDonald's reports that they are committed towards environmental leadership by effectively managing electric energy, by conserving natural resources through recycling and reusing materials, and by addressing water management issues within the restaurant. They are also working with Conservation International to foster sustainable agriculture and fisheries and with Greenpeace to develop and maintain a moratorium on soybean production in the Amazon.

McDonald’s responds well to criticism. Their view is that there’s always room for learning and improvement. Changes have been made to the traditional menu and healthier options are available in all establishments. All McDonald’s offer a variety of hamburgers, cheeseburgers, chicken products, french fries, breakfast items, soft drinks, milkshakes, desserts, salads, wraps and fruits. Learn more about McDonald’s at www.mcdonalds.com.

Opinion Corner
People in Texas shared their opinions about Fast Food Survey
Which of the following items have you purchased in the past 24 months from McDonalds?(Select all that apply)
Breakfast Food (McGriddle, Hashbrowns, Oatmeal, etc): 60%
Big Mac: 37%
Filet-O-Fish: 15%
Non-Big Mac Hamburger/Cheeseburger: 55%
Chicken Sandwich: 48%
Snack Wrap: 28%
Chicken Strips: 28%
Chicken McNuggets: 67%
Salad: 20%
Coffee: 35%
Fries: 78%
Soda: 70%
McFlurry: 24%
McCafe Fruit Shake: 13%
Other: 14%
How satisfied were you with your last McDonald's experience?
Very Satisfied: 37%
Satisfied: 41%
Neutral: 15%
Unsatisfied: 3%
Very Unsatisfied: 2%
How satisfied are you overall with the customer service you've received at McDonald's?
Very Satisfied: 33%
Satisfied: 41%
Neutral: 16%
Unsatisfied: 5%
Very Unsatisfied: 1%
N/A: 0%
How satisfied are you with McDonald's overall?
Very Satisfied: 32%
Satisfied: 43%
Neutral: 17%
Unsatisfied: 3%
Very Unsatisfied: 2%
How likely are you to eat at McDonald's again?
Very Likely: 50%
Likely: 37%
Neither Likely nor Unlikely: 8%
Unlikely: 1%
Very Unlikely: 1%
How likely are you to recommend a McDonald's product to others?
Very Likely: 37%
Likely: 24%
Neither Likely nor Unlikely: 25%
Unlikely: 7%
Very Unlikely: 5%
How likely are you to recommend McDonald's to others?
Very Likely: 35%
Likely: 22%
Neither Likely nor Unlikely: 24%
Unlikely: 10%
Very Unlikely: 5%
Source: Survey.com
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