Small Business Marketing Rapid City SD

Local resource for small business marketing in Rapid City. Includes detailed information on local marketing firms that will help your small business create a marketing strategy that involves market research, email campaigns, direct marketing, email marketing, social media marketing, data enrichment, tips on how to reach your target market, advertising, and public relations.

Ross Johnson Design Company, Inc.
(605) 721-6511
629 Crestview Dr.
Rapid City, SD
 
Seize Day Marketing Group
(605) 341-1845
2650 Jackson Blvd
Rapid City, SD
 
Midwest Marketing
(605) 716-5666
202 E Saint Joseph St
Rapid City, SD
 
Common Cents
(801) 802-7500
P.O. Box 2860
Rapid City, SD
 
The Customer Advantage
(605) 332-2169
2809 S. Lake Avenue
Sioux Falls, SD
 
Robert Sharp & Associates
(605) 341-5226
3615 Canyon Lake Drive, Suite 1
Rapid City, SD
 
Access Marketing Communications
(605) 343-9006
613 Quincy St
Rapid City, SD
 
Visual Perceptions
(605) 484-9448
840 Spruce St # 232
Rapid City, SD
 
Social Market Logic
(605) 863-0990
Box 516
Hermosa, SD
 
Midwest Grain Marketing
(605) 996-7920
721 W Havens Ave
Mitchell, SD
 

Marketing

Marketing is a type of advertising for your business, and deals with public relations. Some examples are direct marketing, and social media marketing. While direct marketing through postal mail can be beneficial using an email campaign with data enrichment to address your target audience can be a quick way to disseminate your message effectively to key individuals who want your product or service, as well as entice new consumers and clients to try your wares.

In order for any media marketing campaign to be effective you need to target your primary demographic and gear your public relations to their mindset. This can be based on age, and according to a study released in 2010 by Pingdom, a web monitoring provider, 25% of social networking sites are between the ages of 35 and 44, which means this group is a mainstream media audience with both an interest in social media and serious purchasing power to which a social media marketing campaign could be directed. 57% of users are over the age of 35 which typically means stable employment.

You can further use target market data in the Pingdom study by looking at individual social media sites. Facebook has a decently balanced age distribution, but sites like MySpace and Bebo report more than 40% of users under the age of 24. Older users tend to flock to LinkedIn, Classmates.com, Delicious and Twitter. This information can help with data enrichment targeted to these age groups to create a successful marketing campaign and advertising through digital media.

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